working mostly in direct, customer-facing businesses, we treasure the opportunity of keeping close contact with diverse stakeholders and spend a significant amount of time routinely researching and studying the environment around us.
yet, global events, hasty innovation rates, consolidation dynamics and social distress have created a reality where ‘mission drifting’ – a deadly sin in any people-centric space – seems to be a tangible latent risk for even the most hands-on of us.
so, we decided to engage our heterogeneous ecosystem.
a research community made of people who try to stand in the uncomfortable space between economic realities and self-reassuring purism and attempt to translate directional mindsets into humble improvements.
we have asked them to share what they experience and envision with the intent to inform a new series of jotters that complement research works and journals we have been preparing for our internal or clients use.
we thank our colleagues and new friends who are participating to these modest endeavors for the sake of sharing ideas and shaping discussions.
the support is priceless, and we are grateful.
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sensibly, this pilot edition is about CHANGE and adaptation to change.
we are believers that changes have been happening for a long time.
imperceptible, constant changes have been dripping into our days – fast and faster – during a couple of decades.
from that perspective, we feel that, in a way, the dramatic events of the last year have just accelerated and facilitated our reckoning with a reality that was already here. the present.
here, diverse ways to appraise the present and imagine futures from multidisciplinary and culturally diverse stand points. the not-so-ground-breaking thinking being that once we are sentient of what we know, we may want to imagine what to do with it.
cristiana schiavolin & team.
praxis. | intopraxis.